KEYNOTE 5: ǝnןɐʌ: Why we have it backwards

In its various forms, value is an ultimate goal (or at least an ultimate buzzword) of software. Testing teams either want to provide value-adding services or study and assess the value provided by software. Problem is, do we understand this ‘value’ concept when related to software?

This session is about software as a knowledge media and reveals a strategy that serves the company and the users in an entirely different way: It changes the way we code/document our software (to ‘did I reach the most faithful reproduction of knowledge?’), and changes the way one adds value with testing (to ‘what else don’t we know?’).

This view questions the way we plan our tests, the way we execute them, the way we report them and the way management interpret them. Apart from the phylosophical paradigm, the talk suggests simple practical suggestions that can be used right after the conference and without process pains.

  • Speaker


    Shmuel Gershon - Test Lead, Intel, Israel

    Shmuel Gershon has experience in both firmware and software testing; and also in coaching testers and helping friends. Today he works in Jerusalem testing sensor products with his team of Super-Heroes, and his experience includes working for big companies, small companies, and as freelancer — spanning the world from South America to Israel. He is convinced that the most significant factor in our quest for quality is people (not features or technology), and used to be a programmer but discovered that testing is twice the fun. Writes about software testing at and publishes the open-source “Rapid Reporter”, an exploratory testing note taking tool.