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Tutorial I

Simplicity: Distilling and Refining Test Communication

Rick Tracy

13:30-17:00 CEST Tuesday 7th June

This workshop, which uses the idea of simplifying how we communicate among ourselves and others, aims to distil the core results of testing into a much easier to understand and thus much easier to communicate message. Often enough we end up using too much industry jargon and test language, and this ends up diluting out message and the value of our communication. Once we’ve distilled the message to someone direct and valuable to all, we can much better target specific audiences with a refined message.

My goal is that participants leave the workshop with a good understanding of why their valuable messages don’t always come across, what they can do about it and how they can apply those skills regularly to their every day work. We’ll explore several techniques to make a clear overall message and to make refined valuable messages no matter who the stakeholder is.

Simply put:

Come learn how to speak plainly and dazzle the world anyway.