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EuroSTAR Conference

Europe's Largest Quality Engineering Conference

Track Talk

Engaging with Data, and your Customers, to Radically Improve Your Quality

Erik Fogg

15:00-15:30 CEST Thursday 30th September

Everyone knows automated end-to-end (E2E) test maintenance is a grind. Silicon Valley has produced dozens of Machine Learning-supported record and play tools to make test maintenance a little bit easier. But the big elephant (still) in the room is that test case management is still an archaic operation involving blindfolds and dart boards. Quality leaders are left to figure out what test cases really matter using little more than rule-of-thumb heuristics, dressed up in fancy clothes.

We lean on big E2E test suites because we don’t have the data to prioritise what E2E tests should be run often, sometimes, or never. These big tests suites must go the way of the Dodo–they are holding us back from achieving efficient Continuous Delivery and deployment.

The good news is that data to help us prioritise does exist–our customers are constantly telling us what features matter to them, and how they want to use them! Product Management teams use this product analytics data constantly to inform their own activity–QA should do the same. By engaging data and engaging our customers in our test case management operations, we can dramatically reduce test runtimes and simultaneously improve product quality. In doing so, we enable true CD.

What you will learn

  1. High priority tests are defined by what your customers care about, not you.
  2. E2E test suites can be much smaller--requiring less runtime and maintenance--without hurting quality if we engage customer data.
  3. Moving from "I know this application so I know what to test" to "the data tells me what I should be testing" is a big cultural shift that will require fierce leadership.

Session Details

  • Intermediate
  • 30 Minutes
  • Live Q&A
  • Pipelines & Continuous Testing
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Check out this video from Erik Fogg to hear more about his talk on Engaging with Data, and your Customers, to Radically Improve Your Quality.

We look forward to welcoming you to EuroSTAR 2021, 28-30 Sept!

Session Speaker

Erik Fogg EuroSTAR speaker

Erik Fogg

COO – ProdPerfect, USA

Operational management focus, expert at running companies and teams to make graphs go up and to the right, regardless of industry. Now founder and Chief Operating Officer at ProdPerfect, fixing E2E testing with ML and good design. ProdPerfect automatically builds and maintains E2E test automation by analysing user journeys on web applications.

MIT Bacherlors/Masters grad, studying mechanical engineering and political science. 4 years’ experience as operations/ management/engineering consultant with Stroud International, followed by operations/sales executive role at startup HelmetHub. Interludes as political author, business book ghost-writer, and consultant for private equity and biotech. 

Erik’s big ambitions are to use artificial intelligence to help large organizations and societies consistently identify truth from falsehood, and make better fact-based decisions.

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